cover design

Let’s Not Get Sued! Image Licensing 101

If you’re self-publishing a book, image licensing is extremely important to think about, even before you begin the design process.

Here are some solutions to help keep you and your designer from being sued, and to keep photographers everywhere from starving.

The Character and the Cover Pt. 1

The Character and the Cover Pt. 1

I've written about designing covers for Eliot Peper before. He's one of those authors to whom I look for advice, not only because he understands and respects my design process, but because he reads the market much better than I do. Since we don't often work for big publishers who dish out on all their marketing secrets, self-publishing authors who do their research remain one of my best sources of information on the book market. I first recognized this characteristic in Eliot while designing the covers for The Uncommon Series beginning in 2013. In responding to the first set of covers I sent to him, he responded with a phrase that would drive me insane for many weeks: "It's just not thriller-y enough." When we got to the point where we were bringing actual guns to photoshoots and setting shit on fire in the streets of Boulder to get the images we wanted, I knew that Eliot's advice, which I had initially balked at, resulted in what remain some of the best covers I've worked on.